EVENTS

ABOUT OUR EVENTS

Our event activations bring together local communities, athletes, influencers, and tastemakers of all walks of life that embody our brand DNA of storytelling and Hustle & Heart® From our annual grassroots High School All-American games, to culturally relevant curated moments, to our large-scale ACES Celebrity Basketball Games — our platform organically attracts and brings together the likes of professional athletes, celebrities and influencers. We have a proven track record of activating at the world’s most famous arenas from Madison Square Garden, to the Staples Center, at the Super Bowl, to the ESPYS, and everywhere else in between. The ACES® Brand platform organically draws significant media value. 

GRASSROOTS CULTURE

Grassroots basketball has always been embedded in our DNA. From our National High School Showcases to our annual All-American Game Classics, these unique activations give young student-athletes the platform to showcase their talents, while giving brands access to evolve with the next generation of inspiring stars, athletes & influencers.